The history of Coca-Cola in Soviet countries is astonishing, worthy of a vintage comic book. From Field Marshal Zhukov, who defeated Berlin, to vehicle swapping at the height of the Cold War, the American drink, supreme emblem of “Western capitalism” has never lost its way and, via their taste buds, was quickly able to win over the hardest of Soviet hearts.
https://medium.com/lessons-from-history/a-white-coke-made-by-the-usa-to-ussr-2ff42ea79dbe
https://fr.rbth.com/histoire/81724-coca-cola-marechal-joukov
https://www.sovietauto.fr/2020/03/pourquoi-l-urss-payait-elle-son-coca-avec-des-voitures.html