The Whisky of Rage

What should have been considered from the outset as a new taste experience has swiftly been transformed into a bad buzz of collective disgust. “This is a sick joke,” “Oh my God!” “It’s an abomination,” came the cries of certain malt purists. This new form of packaging was, however, wrapped up in the best of intentions on the part of Glenlivet, the two-hundred-year-old Scottish distillery. A skilfully prepared cocktail, presented in a playful yet practical way: no more need to bring out all the barman’s “gear,” you just put the Glenlivet pod in your mouth, and, like acid drops wrapped in unleavened bread that explode on your palate, it should offer you a unique taste experience. The video tutorial may have presented the “thing” in its best light … To no avail, the anger and incomprehension of whisky-lovers is still palpable, but the firm won’t drop it, persisting in its belief that the digital uproar will be only fleeting.

So, one to watch and to try, in order to form your own opinion, as there’s nothing worse than passing up new experiences because of mass preconceptions.

https://www.boston.com/news/food-news/2019/10/07/glenlivet-whisky-pods

Powered by

Related Post

Let’s just say that, at that price, the fortunate tasters of the Macallan vintage are unlikely to run into each other in any old English or Scottish pub. David Robertson, whisky expert, has been lucky enough to have had...
If you are a fine and great connoisseur of whisky, this hotel may well be your next stop on a journey of initiation based on your favourite tipple. To be savoured in moderation, knowing that the whisky will certainly...
Following the indications of a vague rumour doing the rounds about a former inhabitant, the new owners of a New York abode have managed to get their hands on a true treasure of urban archaeology: 66 bottles of one-hundred-year-old...
The Chinese New Year has become a major commercial event for the wine and spirits sector these days; for the bottler “Gordon & MacPhail’s”, it’s the ideal moment to announce the sale of a limited edition 72-year-old whisky. It’s...
In the desperate, not to say depressing, climate of the non-festivities of the Tokyo Olympics, Japanese products “banned” from sale during the event will be the main losers of what may become the worst Olympic celebration ever organized. This is...

Share this article

Recent posts

From Brewery to (Molotov) Cocktail!

0
The “Pravda” brewery has decided, temporarily, to divert its beer production lines to the creation of the most famous of cocktails. An historical irony, Molotov was the Russian plenipotentiary Foreign Minister to whom Stalin...

The Risks of Yerba Mate

0
For a while now, rumours have been circulating about Yerba Mate: recent scientific studies now seem to have confirmed that it is probably dangerous. Despite its high antioxidant qualities, “Yerba Mate” tea, or rather...

Aeronautics to the Rescue of Viticulture

0
Global warming, as we know, affects those who work the soil more than anyone else. Winegrowers are already finding themselves on the front line of the battle against the effects of “global warming”, sometimes...

Popular categories

Women, Skol Offers You an Apology!

0
We’ve probably all listened to a lewd joke with a polite fixed grin. The age-old habit of mocking those weaker than oneself, foreigners, minorities,...

An €800 Fine for a Beer in the Colosseum

0
Two American tourists paid dearly for their beer... Taking advantage of the darkness and apparent quietness of the spot, the couple “let themselves into”...

From Brewery to (Molotov) Cocktail!

0
The “Pravda” brewery has decided, temporarily, to divert its beer production lines to the creation of the most famous of cocktails. An historical irony,...

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent comments