Ginger Ale “Hacked”

Coca-Cola, but also Walmart, Walt Disney and others... the flower of American industry has decided en masse to suspend their political donations after the “storming of the Capitol” by followers of former US president Donald Trump. https://www.bloomberg.com/news/articles/2021-01-11/coca-cola-suspends-political-donations-after-capitol-violence

The famous Atlanta firm has never denied its marketing genius, not since it found a way to tie itself into the biggest current trends and do so well enough to transcend them. It is even said that Father Christmas’s...

International footballer Cristiano Ronaldo’s “gesture” to one of the world’s leading sponsors of sporting events has been much talked about in recent press; there is even talk of Coca-Cola losing 4 billion dollars. All sorts of good and most...

The comeback of “Vin Mariani”, in Corsica, taught us that no one can use all or part of the Atlantan giant’s brand without risk of legal action. The Coca-Cola Company is now threatening the Colombian firm “Nasa” over “abusive...

We talked about this before, on 18 March, but the American giant’s determination to get the better of the Corsican firm is undaunted; as owner Christophe Mariani (no relation to the original inventor of Vin Mariani) puts it: “We...